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Suggested Items

May SMT007 Magazine: Putting North America in Focus

05/04/2026 | I-Connect007 Editorial Team
A North America spotlight exploring tariffs, reshoring, AI demand, and supply chain challenges. Plus, insights on cybersecurity, workforce development, and the evolving role of U.S. electronics manufacturing. Read this issue of SMT007 Magazine now and see where the region is headed.

It’s Only Common Sense: The Phone Is Still Your Competitive Advantage

05/04/2026 | Dan Beaulieu -- Column: It's Only Common Sense
I know this is about the millionth column that I’ve written on this subject, but salespeople still aren’t getting it. Let’s stop pretending that the phone stopped working. You just stopped using it. Salespeople have convinced themselves that email is efficient, LinkedIn messages are strategic, and that marketing automation is scale. Yes, maybe, but none of that replaces a real conversation. The phone, it turns out, may be your unfair advantage.

Dan’s Biz Bookshelf: ‘The Next RenAIssance: AI and the Expansion of Human Potential’

04/29/2026 | Dan Beaulieu -- Column: Dan's Biz Bookshelf
Zack Kass delivers something truly special in "The Next RenAIssance: AI and the Expansion of Human Potential," a book that doesn’t just explain artificial intelligence—it reframes how we think about our future as individuals, leaders, and innovators. Written in a tone that is both accessible and deeply insightful, Kass manages to turn a complex, often intimidating subject into an energizing call to action. This is not a book about machines replacing humans. It’s a book about humans becoming more of who they’re capable of being.

ASC’s John Johnson Bullish on the U.S. and High-tech PCBs

04/28/2026 | Marcy LaRont, I-Connect007
It was a good couple of days at the SMTA UHDI Symposium in Avondale, Arizona, in early April, where John Johnson, head of technology at American Standard Circuits (ASC) and resident PCB expert on UHDI in the real-world of manufacturing, was a presenter. As the symposium ended, I visited with John, who reflected on what he considered most important and what had made the greatest impression on him.

The Chemical Connection: When the Industry Moves Faster Than the Standards

04/29/2026 | Don Ball -- Column: The Chemical Connection
As a supplier of wet processing equipment, we have rules and standards we must adhere to, including both regional and national electrical codes and safety and environmental regulations, as well as myriad other standards to make the equipment safe to use. Things are a little different when it comes to rules and standards for manufacturing PCBs, though, because technical advances and requirements change so quickly that standards can’t keep up.
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