Global Citizenship: What I’ve Learned About the American PCB Business
Global Sourcing Spotlight: The Best Products to Buy Offshore Through Global Sourcing
Nolan's Notes: The Rise (and Risk) of Data
Global IMI Website, Now in Japanese
November 6, 2018 | IMIEstimated reading time: Less than a minute
Integrated Micro-Electronics Inc. (IMI), the fifth largest automotive EMS company in the world, announces the launch of its corporate website in Japanese today.
"We continue to find ways to connect with your market on a personal level. Aware that more than half of all Google searches are not in English, we do not impose our language on people we also want to reach. Almost always, there are those who prefer to visit a website in their own language," says Arthur Tan, chief executive officer of IMI.
The global manufacturing solutions expert has began to implement a holistic approach to translation, taking into account how the company’s messages can be adapted to different cultures.
"Although English is widespread in many countries, there is also a significant preference for content that site visitors can fully understand. Addressing the increasing need of our Japanese stakeholders and customers as well as their strategic importance in IMI global business priorities, we translated our website to their mother tongue," asserted Taketoshi Arita, Managing Director of IMI Japan.
IMI provides multiple manufacturing location options with a global footprint across ten countries with 21 manufacturing facilities.
For more information click here.
Share on:
Suggested Items
Intervala Hosts Employee Car and Motorcycle Show, Benefit Nonprofits
08/27/2024 | IntervalaIntervala hosted an employee car and motorcycle show, aptly named the Vala-Cruise and it was a roaring success! Employees had the chance to show off their prized wheels, and it was incredible to see the variety and passion on display.
KIC Honored with IPC Recognition for 25 Years of Membership and Contributions to Electronics Manufacturing Industry
06/24/2024 | KICKIC, a renowned pioneer in thermal process and temperature measurement solutions for electronics manufacturing, is proud to announce that it has been recognized by IPC for 25 years of membership and significant contributions to electronics manufacturing.
Boeing Starliner Spacecraft Completes Successful Crewed Docking with International Space Station
06/07/2024 | BoeingNASA astronauts Barry "Butch" Wilmore and Sunita "Suni" Williams successfully docked Boeing's Starliner spacecraft to the International Space Station (ISS), about 26 hours after launching from Cape Canaveral Space Force Station.
KIC’s Miles Moreau to Present Profiling Basics and Best Practices at SMTA Wisconsin Chapter PCBA Profile Workshop
01/25/2024 | KICKIC, a renowned pioneer in thermal process and temperature measurement solutions for electronics manufacturing, announces that Miles Moreau, General Manager, will be a featured speaker at the SMTA Wisconsin Chapter In-Person PCBA Profile Workshop.
The Drive Toward UHDI and Substrates
09/20/2023 | I-Connect007 Editorial TeamPanasonic’s Darren Hitchcock spoke with the I-Connect007 Editorial Team on the complexities of moving toward ultra HDI manufacturing. As we learn in this conversation, the number of shifting constraints relative to traditional PCB fabrication is quite large and can sometimes conflict with each other.