-
- News
- Books
Featured Books
- design007 Magazine
Latest Issues
Current IssueAll About That Route
Most designers favor manual routing, but today's interactive autorouters may be changing designers' minds by allowing users more direct control. In this issue, our expert contributors discuss a variety of manual and autorouting strategies.
Creating the Ideal Data Package
Why is it so difficult to create the ideal data package? Many of these simple errors can be alleviated by paying attention to detail—and knowing what issues to look out for. So, this month, our experts weigh in on the best practices for creating the ideal design data package for your design.
Designing Through the Noise
Our experts discuss the constantly evolving world of RF design, including the many tradeoffs, material considerations, and design tips and techniques that designers and design engineers need to know to succeed in this high-frequency realm.
- Articles
- Columns
- Links
- Media kit
||| MENU - design007 Magazine
EMA Partners with Berkeley SkyDeck
April 16, 2019 | EMA Design AutomationEstimated reading time: 2 minutes
EMA Design Automation has announced a partnership with Berkeley SkyDeck. This partnership provides OrCAD software to SkyDeck startups for use in the design and development of printed circuit board (PCB) electronics within their innovative products. “OrCAD is ideal for companies just starting out because it is easy to learn, yet offers a professional level toolset used by leading electronics companies around the world,” said Manny Marcano, president and CEO of EMA. “And because OrCAD is a highly scalable solution for PCB design, it will help set these startups up for sustained success as they evolve into the tech giants, we hope they become.”
Since EMA’s inception, they have been committed to helping provide future engineers and startups with the tools they need to be successful. EMA supports the student community by providing universities with the OrCAD software students require to not only complete course work and labs, but also prepare them for academic and career success. Using the OrCAD software provides engineering graduates with knowledge of state-of-the-art tools and techniques, giving them the foundation required to be successful in this competitive landscape.
As an accelerator program within UC Berkeley, Berkeley SkyDeck combines the consulting know-how of traditional accelerators with the vast resources of its research university, creating a powerful environment for startups. Berkeley SkyDeck hosts over 200 startups each year and works hand-in-hand to help with product strategy, team building, and customer introductions. “Skydeck’s mission is to help startup ventures bring new and innovative products to market,” said Bree Cahill, director of partnerships at Berkeley SkyDeck. “partnering with companies like EMA gives these startups access to the tools and expertise they need to make their ideas a reality.”
“Due to its popularity, OrCAD is a common teaching tool in universities so many of these startups will already be familiar with the toolset and capabilities,” added Marcano. “This partnership with SkyDeck will extend that into the product development phase, providing access to professional-level design tools for these startups.”
About EMA Design Automation, Inc.
EMA Design Automation is a trailblazer in product development solutions offering a complete range of EDA tools, PLM integrations, services, training, and technical support. EMA is a Cadence Channel Partner serving all of North America. EMA develops Ultra Librarian, TimingDesigner, CircuitSpace, CIP, EDABuilder, and a host of custom solutions to enhance the OrCAD products, and all are distributed through a worldwide network of value added resellers. EMA is a privately held corporation headquartered in Rochester, New York. Visit EMA at www.ema-eda.com for more information.
Suggested Items
DownStream Acquisition Fits Siemens’ ‘Left-Shift’ Model
06/26/2025 | Andy Shaughnessy, I-Connect007I recently spoke to DownStream Technologies founder Joe Clark about the company’s acquisition by Siemens. We were later joined by A.J. Incorvaia, Siemens’ senior VP of electronic board systems. Joe discussed how he, Rick Almeida, and Ken Tepper launched the company in the months after 9/11 and how the acquisition came about. A.J. provides some background on the acquisition and explains why the companies’ tools are complementary.
Elementary Mr. Watson: Retro Routers vs. Modern Boards—The Silent Struggle on Your Screen
06/26/2025 | John Watson -- Column: Elementary, Mr. WatsonThere's a story about a young woman preparing a holiday ham. Before putting it in the pan, she cuts off the ends. When asked why, she shrugs and says, "That's how my mom always did it." She asks her mother, who gives the same answer. Eventually, the question reaches Grandma, who laughs and says, "Oh, I only cut the ends off because my pan was too small." This story is a powerful analogy for how many PCB designers approach routing today.
Connect the Dots: The Future of PCB Design and Manufacturing
07/02/2025 | Matt Stevenson -- Column: Connect the DotsFor some time, I have been discussing the increasing complexity of PCBs and how designers can address the constantly evolving design requirements associated with them. My book, "The Printed Circuit Designer’s Guide to… Designing for Reality," details best practices for creating manufacturable boards in a modern production environment.
Siemens Turbocharges Semiconductor and PCB Design Portfolio with Generative and Agentic AI
06/24/2025 | SiemensAt the 2025 Design Automation Conference, Siemens Digital Industries Software today unveiled its AI-enhanced toolset for the EDA design flow.
Cadence AI Autorouter May Transform the Landscape
06/19/2025 | Andy Shaughnessy, Design007 MagazinePatrick Davis, product management director with Cadence Design Systems, discusses advancements in autorouting technology, including AI. He emphasizes a holistic approach that enhances placement and power distribution before routing. He points out that younger engineers seem more likely to embrace autorouting, while the veteran designers are still wary of giving up too much control. Will AI help autorouters finally gain industry-wide acceptance?