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It’s Only Common Sense: 7 Tips to Focus on What Works

03/31/2025 | Dan Beaulieu -- Column: It's Only Common Sense
In business, there’s always the temptation to be all things to all people, whether it’s expanding product lines, chasing every lead, or trying to keep up with competitors. The fear of missing out can lead to spreading our time, resources, and energy too thin. However, success doesn’t come from doing everything; it comes from doing the right things well.

It’s Only Common Sense: The Danger of Overthinking

03/24/2025 | Dan Beaulieu -- Column: It's Only Common Sense
We’ve all had those moments when we find ourselves endlessly analyzing a decision, cycling through every possible outcome, and trying to anticipate every potential obstacle. It’s not just frustrating; it’s paralyzing. Overthinking is a timewaster, a progress-stopper, and a productivity killer. For many of us, it’s become a habit that keeps us from reaching our full potential.

It’s Only Common Sense: Why Building a Strong Personal Brand Is Critical

03/17/2025 | Dan Beaulieu -- Column: It's Only Common Sense
 “Your reputation precedes you.” This is one of those clichés that happens to be entirely true. Whether you’re stepping into a room full of potential clients, meeting a new colleague for the first time, or connecting online, people often know something about you before you say a word. That “something” is your personal brand—your reputation, your promise, and your legacy all rolled into one. In today’s competitive world, your personal brand is one of the most powerful assets you can cultivate.

It’s Only Common Sense: Be the Solution, Not the Problem

03/10/2025 | Dan Beaulieu -- Column: It's Only Common Sense
In life and business, you’re either contributing to the problem or the solution. Customers come to you because they have a challenge, a pain point, or a problem that needs solving. The businesses that customers rave about consistently prove themselves to be problem solvers. Adopting a problem-solving mindset isn’t just good for your customers; it’s the key to building loyalty, standing out in the marketplace, and growing your business.

Don’t Rush: Get ‘Acclimated’ With Each Level of SI

02/27/2025 | Andy Shaughnessy, I-Connect007
During DesignCon, I met with Al Neves, the founder of Wild River Technology, and a serious fly fisherman as well. As Al explains, some engineers are getting ahead of themselves by rushing to take on complex SI challenges before they’ve mastered their foundational knowledge. Like climbers on Mount Everest, these engineers need to spend more time getting “acclimated” at base camp before heading for the summit.
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