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I-Connect007 Editor’s Choice: Five Must-Reads for the Week
July 19, 2024 | Andy Shaughnessy, PCBDesign007Estimated reading time: 2 minutes

Are you ready for the weekend? Fin de semana? I think we all are!
In this week’s roundup, we have one article on what it takes to thrive in the industry today, as well as an interview that discusses one student’s drive to succeed as a PCB designer. We also have an article by our newest columnist, Tom Yang, who introduces us to his family-owned PCB company. Columnist Hanna Grace brings us an interview with her mentor, and Anaya Vardya continues his UHDI coverage with an article that explains UHDI’s use in the RF/microwave arena.
It's hot as the hinges of hell, as my mom used to say, so stay cool, people!
Marcy’s Musings: The Art, Science, and Reality of Thriving
Published July 19
We all want to do more than just survive. We want to thrive. But what does it take to thrive in this industry? In her July PCB007 Magazine column, Marcy LaRont breaks down the technological, cultural, and psychological components that contribute to a company’s ability to thrive in today’s business atmosphere. Do you have what it takes to thrive?
A Great Recipe: Collaboration, Motivation, and Design Classes
Published July 17
Speaking of thriving, what does it take to become a great PCB designer? Design instructor John Watson, CID, explains how one of his students, living in Tunisia at the time, took John’s Palomar College design class from 2-5 a.m. local time and was motivated enough to pass his class and become a PCB designer. Are you that motivated?
Global Citizenship: Bringing Two Cultures Together in PCB Manufacturing
Published July 17
Let’s welcome our newest columnist, Tom Yang, the CEO of CEE PCB. In this column, Tom discusses how his family-owned business has managed to blend the best of American and Chinese influences, and why his column is a sort of “crossroads” between the continents. Check it out.
An Interview With My Mentor, Christina Rutherford
Published July 17
Columnist Hannah Grace has only been in the electronics industry for a few years, but she’s been active in the industry since she was in college. In this column, Hannah interviews her mentor, Honeywell’s Christina Rutherford. Don’t miss this one.
UHDI Fundamentals: UHDI for RF Microwave Applications
Published July 16
Our contributor Anaya Vardya is one of the biggest proponents of UHDI in the US, and he often discusses the ins and outs of designing and manufacturing these tiny features. In this article, Anaya explains how UHDI can be used in various RF and microwave applications. If your motto is “Let’s get small,” this is a must-read.
Suggested Items
Results of the AT&S Annual General Meeting: Andy Mattes appointed Chairman of the Supervisory Board
07/04/2025 | AT&SAndy Mattes was newly elected to the Supervisory Board of AT&S Austria Technologie und Systemtechnik Aktiengesellschaft and is appointed until the 36th Annual General Meeting 2030. Georg Hansis was re-elected.
Murray Percival Company Welcomes CeTaQ to Its Line Card, Optimizing SMT Processes for PCB Manufacturers
07/03/2025 | Murray Percival CompanyThe Murray Percival Company, a trusted supplier to the Midwest's electronics industry, is pleased to announce that it has added CeTaQ to its line card, a global expert in Surface Mount Technology (SMT) measurement systems.
Why I Finally Embraced Autorouting
07/03/2025 | Stephen V. Chavez, Siemens EDAHere is a common misconception held by those who don’t fully understand the PCB layout process or how to wield today’s high-level EDA tools: "All I need to do is push the autorouter button, let the computer route all the signal traces, and get the layout 100% routed. It’s a no-brainer. Anyone can do it. It should take less than a few hours.”
China Plus One, Part 3: Inorsen Group, a Vietnam Success Story
07/03/2025 | Manfred Huschka, Manfred Huschka Management Consulting (Shenzhen) Ltd.In recent years, Western OEMs have continued to push for China Plus One factories and the advancement of China’s Belt and Road Initiative (BRI). At present, there are two main modes for PCB companies to go global: building greenfield factories or through mergers and acquisitions (M&A). Thailand is currently the primary geographic choice to build greenfield factories, whereas, increasingly, mergers and acquisitions in Vietnam and Malaysia provide opportunities for companies to expand markets and acquire resources.
Symposium Review: Qnity, DuPont, and Insulectro Forge Ahead with Advanced Materials
07/02/2025 | Barb Hockaday, I-Connect007In a dynamic and informative Innovation Symposium hosted live and on Zoom on June 25, 2025, representatives from Qnity (formerly DuPont Electronics), DuPont, and Insulectro discussed the evolving landscape of flexible circuit materials. From strategic corporate changes to cutting-edge polymer films, the session offered deep insight into design challenges, reliability, and next-gen solutions shaping the electronics industry.