-
-
News
News Highlights
- Books
Featured Books
- design007 Magazine
Latest Issues
Current IssueThe Designer of the Future
Our expert contributors peer into their crystal balls and offer their thoughts on the designers and design engineers of tomorrow, and what their jobs will look like.
Advanced Packaging and Stackup Design
This month, our expert contributors discuss the impact of advanced packaging on stackup design—from SI and DFM challenges through the variety of material tradeoffs that designers must contend with in HDI and UHDI.
Rules of Thumb
This month, we delve into rules of thumb—which ones work, which ones should be avoided. Rules of thumb are everywhere, but there may be hundreds of rules of thumb for PCB design. How do we separate the wheat from the chaff, so to speak?
- Articles
- Columns
Search Console
- Links
- Media kit
||| MENU - design007 Magazine
CELUS Goes Global with Simplified Electronics Design Process
August 29, 2024 | BUSINESS WIREEstimated reading time: 2 minutes
CELUS, announced the worldwide availability of its revolutionary AI assisted hardware design platform that empowers engineers with the ability to find the right components for their projects through smart algorithms and the use of machine learning and AI.
The CELUS Design Platform simplifies and accelerates the electronics design process by transforming technical requirements into schematic prototypes in less than an hour, radically accelerating the electronics design process. Developers and engineers can bring innovative electronics projects from concept to reality with unprecedented efficiency and precision while freeing component suppliers to focus on innovation and customer engagement.
Component suppliers that have their products featured on the CELUS Design Platform are now able to more easily connect with engineers and designers for faster market integration and broader reach. This connection is crucial for component suppliers in reaching the 80% of customers who may not be accessible through traditional channels. CELUS enhances the visibility of these components when they are identified as the preferred choice in various design projects.
With the complex nature of electronics manufacturing, there is a strong need for a more efficient design process that will provide a distinct advantage in a highly competitive market. The ability to find the right components for projects is both overwhelming and time consuming. To minimize the time it takes to identify these disparate pieces, the CELUS Design Platform streamlines the design process and provides real-time component recommendations that work.
Founded by a team of mechanical, electrical and aeronautical engineers and backed by an advisory board of top industry experts, CELUS is committed to transforming the $1.4 trillion component industry by revolutionizing the circuit board design market through its unique design automation process. Now, the company is expanding the reach of its field-proven, cloud-based CELUS Design Platform with the addition of U.S. headquarters based in Austin, Texas. CELUS also maintains offices in Germany and Portugal.
This global expansion is the latest step in helping organizations use engineering time more efficiently. With projects often comprised of anywhere from 200 to 1,000 individual components, CELUS’ engineering tool significantly simplifies the complexities of electronic design and accelerates time to market for new products. By balancing a project’s functional requirements with any electrical, environmental, mechanical or cost constraints, the CELUS Design Platform selects the ideal set of components while providing deliverables of architectural design, ECAD native schematics, bill of materials, footprints and project information summary.
“With more than 600 million components available to electronics designers, the task of identifying and selecting the ones right for any given project is at best a challenge,” said Tobias Pohl, co-founder and CEO of CELUS. “We developed the CELUS Design Platform to handle the heavy lifting and intricate details of product design to drive innovation and expand demand creation in a fraction of the time required of traditional approaches. We were told that such a system was impossible, but we did it and are now expanding its reach to end users and component suppliers around the world.”
Suggested Items
First Pan-European Electronics Design Conference (PEDC) in Vienna Inspires Participants from 20 Countries
02/06/2025 | IPCThe first Pan-European Electronics Design Conference (PEDC) in Vienna was a great success The new international conference, organized by Fachverband Elektronikdesign und -fertigung e. V. (FED) and IPC, brought together experts and industry representatives from 20 countries and four continents.
MacDermid Alpha Introduces Reworkable Edgebond for High-Reliability Electronics
02/06/2025 | MacDermid Alpha Electronics SolutionsIn an era where high-performance and sustainable manufacturing practices are crucial, MacDermid Alpha Electronics Solutions is redefining industry standards with the launch of ALPHA® HiTech® CF31-4026.
Würth Elektronik at embedded world 2025
02/06/2025 | Wurth ElektronikIn addition to new components from the fields of wireless connectivity, power magnetics, optoelectronics and electromechanics, Würth Elektronik will also be presenting a pioneering concept at embedded world from March 11 to 13:
UHDI Fundamentals: UHDI Bleeding-edge Entertainment Applications, Part 2
02/06/2025 | Anaya Vardya, American Standard CircuitsUltra high density interconnect (UHDI) technology is revolutionizing bleeding-edge entertainment applications by enabling compact, high-performance devices that push the boundaries of immersion, interactivity, and realism. Part 2 focuses on how UHDI is advancing the entertainment industry, particularly gaming.
Flexible Thinking: Mind-tapping into January
02/05/2025 | Joe Fjelstad -- Column: Flexible ThinkingIt’s January again, and our beleaguered planet has completed yet another trip around the sun. The Romans named January in honor of their god Janus, who is usually depicted as a bearded old man with two faces—one looking back to the past and the other looking forward to the future. People venerated Janus as the god of beginnings and endings, transitions, and the passage of time. With that in mind, I’ll look 10 years into the future—hopefully with a bit of inspiration from Janus—and prognosticate what might be happening in electronic design.