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APEX EXPO 2026 Preshow
This month, we take you inside the annual trade show of the Global Electronics Association, to preview the conferences, standards, keynotes, and other special events new to the show this year.
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Würth Elektronik Celebrates 40th Anniversary of APEC as Emerald Partner in 2025
February 12, 2025 | Würth ElektronikEstimated reading time: 2 minutes
Würth Elektronik is proud to announce its participation as an Emerald Partner at the 40th IEEE Applied Power and Electronics Conference and Exhibition (APEC), North America’s premier event for power electronics professionals. The exhibition will take place from March 17–19, 2025, at the Georgia World Congress Center in Atlanta, Georgia, with pre-show workshops held March 15–16. Celebrating its 40th anniversary, APEC has established itself as the leading conference for power electronics professionals across North America. This year’s event will focus on innovation, collaboration, and advancements shaping the future of the industry.
Workshops and Presentations
The conference begins with the 10th Annual Magnetics @ High Frequency Workshop, co-organized by PSMA and PELS, on Saturday before the exhibition. Würth Elektronik’s experts will present cutting-edge insights during this workshop:
- Jens Kehl, Product Manager for Power Magnetics, will deliver "Inductive Components on Silicon Substrate 300mm Wafer" on Saturday morning.
- Efrain Bernal Alzate, Design Engineer Power Magnetics, will present "Simple and Effective Technique to Verify Impact of High Temperature and High Voltage High Frequency Stresses on Inductor Electrical Performance" on Saturday afternoon.
Throughout the APEC exhibition, Würth Elektronik will further contribute to the industry’s knowledge base with the following presentations:
- Richard Blakey, Modelling and Simulation Manager, "Small Language Model for the Netlist Generation of Passive Components."
- Cem Som, Power Transformers and Custom Magnetics Manager in Europe, "A New AC Rated Measurement Method for Wireless Power Transmission Coils Which Will Influence the Design of Wireless Power Systems."
- Efrain Bernal Alzate, "Verification of Additional Core Loss Due to Temperature, Voltage, and Time at High Frequencies with Accelerated Voltage and Thermal Test."
- Frank Puhane, Head of Product Management for the Capacitors and Resistors Division, "Considerations for Choosing Capacitors for High Power Applications."
- George Slama, Senior Application and Content Engineer, "PSMA Core Loss Data Base."
Würth Elektronik will also deliver Exhibitor Presentations on the show floor, including:
- Manish Khandelwal, Product Definition Engineer, "Advancing Power Solutions Using TLVR with WE-HCMD Inductors."
- Vidal Gonzalez, Product Definition Engineer, "Understanding EMI Noise and Mitigation Methods."
- Jared Birk, Technical Marketing Engineer, "Custom Transformers in Power Supplies: Achieving Precision, Efficiency, and Competitive Edge."
Interactive Booth Experience
Again in 2025, Würth Elektronik’s booth will feature interactive demonstrations and technical showcases, including:
- A traveling soldering station in partnership with Analog Devices.
- A laser engraving machine showcasing three reference designs from Texas Instruments and Renesas, allowing visitors to customize PCB nametags.
- A power tool pack and battery charger demo in partnership with ST Microelectronics.
- A demonstration from the automotive division.
- A photobooth for capturing memorable moments.
Networking Opportunities
As part of the conference’s festivities, Würth Elektronik will host its legendary Tuesday Night Party, offering an engaging networking opportunity for customers and industry professionals. Würth Elektronik invites attendees to join its experts at APEC 2025 to explore innovative solutions, gain valuable insights, and connect with leaders in the field of power electronics.
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