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Kelly Atay: Work-Life Balance for a Marketing Professional
January 1, 2026 | I-Connect007 Editorial TeamEstimated reading time: 1 minute
Kelly Atay has one piece of advice: Don’t wait until you’re burnt out. Balance requires intentional choices and consistent practice.
As the sales and marketing manager at ASC Sunstone Circuits, Kelly often feels herself being pulled in many directions. This interview examines her ongoing efforts to achieve a healthier work-life balance. While it’s generally positive, Kelly is still learning to set stronger boundaries, and uses audiobooks during her commute as a daily reset time.
Kelly, how do you meet the demands of your job and personal life, and how do you resolve issues between the two?
Overall, my balance is pretty healthy. I work hard, I care, and I do put in the time, but I’ve also learned I’m better when I give myself space to reset. If something starts to feel like it’s cutting too much into my personal time, I try to address it rather than letting it grow. I am not always successful, but it’s something my family pays attention to and doesn’t hesitate to remind me. I want to be my best self in both places.
A couple of things I have learned this year that can help protect my time:
- A mentor has shown me that making a quick phone call instead of diving into a lengthy email chain reduces wasted time
- Recent leadership training has taught me that “time blocking” is beneficial to create focus time
These two things have been a good start and something I have been practicing to get a better handle on work spilling over into my personal time.
To continue reading this interview, which originally appeared in the December 2025 edition of Design007 Magazine, click here.
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12/08/2025 | I-Connect007 Editorial TeamEvery PCB design is a lesson in balance: speed vs. stability, density vs. clarity, performance vs. cost. What if we approached life with that same mindset? In the December issue of Design007 Magazine, we go beyond board design to show how designers, marketers, managers, and owners apply their professional skills to personal choices—and what it costs when that system is left to drift.
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Calling All Designers: The Latest Design Technology and AI
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