-
- News
- Books
Featured Books
- I-Connect007 Magazine
Latest Issues
Current Issue
Beyond the Rulebook
What happens when the rule book is no longer useful, or worse, was never written in the first place? In today’s fast-moving electronics landscape, we’re increasingly asked to design and build what has no precedent, no proven path, and no tidy checklist to follow. This is where “Design for Invention” begins.
March Madness
From the growing role of AI in design tools to the challenge of managing cumulative tolerances, these articles in this issue examine the technical details, design choices, and manufacturing considerations that determine whether a board works as intended.
Looking Forward to APEX EXPO 2026
I-Connect007 Magazine previews APEX EXPO 2026, covering everything from the show floor to the technical conference. For PCB designers, we move past the dreaded auto-router and spotlight AI design tools that actually matter.
- Articles
- Columns
- Links
- Media kit
||| MENU - I-Connect007 Magazine
ASC’s John Johnson Bullish on the U.S. and High-tech PCBs
April 28, 2026 | Marcy LaRont, I-Connect007Estimated reading time: 6 minutes
It was a good couple of days at the SMTA UHDI Symposium in Avondale, Arizona, in early April, where John Johnson, head of technology at American Standard Circuits (ASC) and resident PCB expert on UHDI in the real-world of manufacturing, was a presenter. As the symposium ended, I visited with John, who reflected on what he considered most important and what had made the greatest impression on him.
Marcy LaRont: John, it’s always good to talk with you. This was your third SMTA UHDI Symposium, so what were your impressions about the information presented?
John Johnson: Recapping the symposium, the NSWC Crane presentation was quite in-depth and provided a lot of insight into what's going on with the DoD Executive Agent, PrCB EA. They’re trying to help the industry develop and bring new technology to scale; it is very encouraging. There are several programs out there that can help us, but we have to know how to find them.
LaRont: Were you familiar with PrCB EA (Printed Circuit Board Executive Agent)?
Johnson: No, so that was interesting. It also helped me better understand the Defense Industrial Base Consortium (DIBC). We've participated by writing white papers, but being able to get to the next level and possibly discover new avenues to pursue for support was encouraging.
LaRont: I'm always struck by the Crane guys. They seem almost as frustrated as we are with the government’s pace.
Johnson: I agree. The U.S. PCB industry is experiencing a resurgence, but more needs to be done. Having the government step in and save Denkai, the last copper foil producer in the U.S., even at the very last minute, was critical. It also highlighted that we have only one glass-weave supplier left in the U.S. Our laminate and resin supplies are very low.
On the other hand, looking forward, there are some high points with ACCM opening up in Sparta, Wisconsin. It’s a manufacturer of build-up materials competing with ABF, which is sourced solely from one supplier in Japan.
The bottom line is that people are looking to invest in the U.S. again, and that’s awesome. We're starting to see new ventures where people are even building new board shops. Some of the larger OEMs are creating captive workhouses again. That’s a good trend.
LaRont: John, what else stood out for you today among the presentations?
Johnson: Carolyn Fries from Guided Particle Systems presented some unbelievable patterning technology they're successfully using, along with the processes they’ve developed. I was awestruck by looking at the innovation there.
I was really intrigued by the presentation from Lisa Chen of Intel because it's critical to know how to measure peel and shear strength for ultra-fine lines. Currently, there is no good way to measure it. Their INEMI task group is working to develop a technique and create a new standard. That was encouraging to hear. Those developments are critical to our ability to work with ultra-fine lines.
Overall, there was a lot of attention in the afternoon session on assembly. That may be the most important part of the manufacturing process we need to talk about now. I believe UHDI assembly is our next big challenge in this country. In past conferences, we have talked about designing for assembly, but looking at the stencil is important too.
LaRont: I had not given much thought to stencil design before listening to the presenters, and it was fascinating. There are some significant challenges.
Johnson: The science behind it is quite unique. Then, of course, there is the solder paste and particle size. At a certain range of “small,” how do you get the solder to transfer through the stencil to the board? Their rules are remarkable.
LaRont: It was interesting to learn about how the transfer efficiency metric is changing how we may need to change the way we calculate annular ring.
Johnson: Exactly. This was a chance for some of us in the industry to get together and talk about some of the challenges we are facing in real terms and to help others along, as well as trying to understand where the technology is headed.
It is moving so fast, and, as you heard me say, the tsunami is coming. If it depends on us riding the wave, the more prepared we are, the better for all of us
LaRont: We hear a lot about onshoring and the defense sector’s lack of capacity. What does that mean for a company like ASC? Can you double your capacity, and is the demand signal clear enough to merit that?
Johnson: We're already working to double our capacity. We're expanding our building space and buying more equipment. Every signal we have indicates that our business will grow leaps and bounds over the next couple of years. The choice is either to be ready or to lose the opportunity, and that is the key point. Our CEO, Anaya Vardya, has always been very forward-looking, preparing for what’s next and ensuring that we can capitalize on opportunities. His support for the ultra HDI program has been unbelievable. We've been working on UHDI since early 2021. He saw the future and committed to it.
People and companies are responding to the need. There have been recipients of government grants to support those efforts, including TTM, GreenSource, and Calumet Electronics. That's great, but more companies need to experience that government assistance and recognition to encourage us to keep building.
LaRont: With the three companies you mentioned, the DoD gave them funds, but much of it was based on their ability to match the government funding with private investment. It wasn't an outright grant. Can SMEs operate within that same type of arrangement?
Johnson: Certainly. It depends on each company’s individual financial situation. But if you are given an opportunity, sometimes that is the incentive you need to get there, to make that match. Otherwise, what is the alternative?
LaRont: Eventually, you will just go away.
Johnson: That will happen; our industry will get smaller before it gets bigger. Here in the U.S., there will be a lot of support from the big DoD contractors because they recognize the need. They've analyzed the market and know capacity is tight.
LaRont: They're burning through drones like nobody's business.
Johnson: That's right. With the global political environment and wars on many fronts, it's very unsettling. But at the end of the day, those armaments have to be replaced. So, you'll have demand there, plus new technologies. All of that together will drive our economy for a long time to come.
LaRont: John, you just did a series of podcasts on UHDI. American Standard Circuits builds some amazing technology. What do you see in the next two years, and what's got you most excited?
Johnson: I see us heading pretty heavily into IC substrate-like PCBs. We're already doing them now. I believe demand will increase very quickly, and that business will jump quite dramatically.
LaRont: Will PCB fabricators in the United States be able to do substrate-like PCBs? It is a bit of a different animal.
Johnson: Yeah, that’s true, and there are some U.S. fabricators that have not fully accepted the fact that we're moving past HDI. I believe that once they see it, they'll muster, but they'll be behind the times.
At ASC, the level of our technology and our company is increasing by leaps and bounds. It is good to be part of it.
LaRont: John, it’s always good to talk to you.
Johnson: Thanks, Marcy.
Testimonial
"The I-Connect007 team is outstanding—kind, responsive, and a true marketing partner. Their design team created fresh, eye-catching ads, and their editorial support polished our content to let our brand shine. Thank you all! "
Sweeney Ng - CEE PCBSuggested Items
Dan’s Biz Bookshelf: ‘Notorious: Leadership Lessons From History’s Most Notorious Leaders’ (New Audio Version)
04/27/2026 | Dan Beaulieu -- Column: Dan's Biz BookshelfI-Connect007 columnist Steve Williams’ new audio version of "Notorious" delivers a fresh and immersive way to experience an already exceptional book, originally published in 2024. This narration is a carefully crafted performance that elevates the material and brings every detail vividly to life. Even if you have read the print version as I have, you’ll be missing something if you don’t download and listen to this audible version. Most writers focus on one famous person and what they have to say about business, sports, leadership, or whatever, but "Notorious" focuses on the infamous rather than the famous; the notorious, and the so-called “bad” guys.
A Mic, a Tiny Cam, and the Show Floor: The Story Behind 'Take the Mic!'
04/23/2026 | I-Connect007 Editorial TeamI-Connect007’s Take the Mic! program at APEX EXPO 2026 in Anaheim is proving to be a must-watch feature for this year’s event coverage, as we invited company representatives to participate in a sponsored conversation about their businesses and products in a whole new way: in front of a camera at their booths. While our managing editors and guest editors were conducting slightly longer Real Time with… APEX EXPO interviews in our booth, three staff members and guests acted as roaming reporters, conducting short, prearranged interviews with several companies exhibiting on the show floor.
Changing Times: Siemens Plans to Sell Former Mentor Graphics Wilsonville Campus
04/22/2026 | Nolan Johnson, I-Connect007Siemens announced it will be selling its Wilsonville, Oregon, property, which has served as the campus for Mentor Graphics, which was later acquired by German EDA-giant Siemens, as reported by The Oregonian on April 20. Siemens will maintain one building on the sprawling 53-acre campus, citing the move to hybrid and remote work over the past few years as a key factor in the decision.
From AI to AEP, an Impressive Array of Keynotes at APEX EXPO 2026
04/17/2026 | Marcy LaRont and Nolan Johnson, I-Connect007Each year at APEX EXPO, the Global Electronics Association provides an impressive lineup of keynote speakers to kick off the largest electronics manufacturing event in North America. This year included four keynote speeches, on topics ranging from the promise and peril of AI to the power of electronics, quantum computing, and the importance of heterogeneous integration in advanced electronics packaging.
The Next Generation of Leadership: New Student Board Member Aubrey Smith
04/10/2026 | Marcy LaRont, I-Connect007At APEX EXPO 2026, the next generation of industry leadership was on full display with the introduction of Aubrey Smith, the Global Electronics Association’s newest Student Board Member. She’s a third-year electrical and electronics engineering student at the University of Georgia and a first-year participant in the Emerging Engineer Program. Aubrey represents the curiosity, initiative, and openness that define tomorrow’s innovators.