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Estimated reading time: 1 minute
The Shaughnessy Report: Out With the Old, In With the New?
I like to travel, even for work. I’m lucky that I don’t have to do back-to-back turnarounds.
But after a week in Las Vegas covering IPC APEX EXPO and the Design Forum, I was happily flying back home on a half-full 757. When was the last time you had three seats to yourself? I counted back: 10 years ago, flying from Salt Lake City to Billings, Montana.
The Mandalay Bay Convention Center is a good venue for APEX, but you wind up walking 20 miles each day. Somehow, you’re always one mile from where you need to be in 10 minutes.
The show kicked off with the Design Forum on Monday, March 23, with design experts speaking throughout the day. Editor Kelly Dack and I shot a variety of video interviews with the movers and shakers in the design community. It’s always nice to catch up with PCB designers and design engineers. And I had to marvel at how Anne Marie Mulvihill, IPC’s manager of design programs, managed to herd all these cats again for another year.
Speaking of IPC, I spoke with President John W. Mitchell and discovered that he lives near me in metro Atlanta, and he designed PCBs in the past. For years, PCB designers felt, often accurately, that IPC was giving the design community short shrift. But Mitchell sounded determined to change that. How many of you ever thought IPC would be led by a man who had PCB design experience?
During APEX, we held a Real Time panel on data transfer formats, with Altium’s Ben Jordan moderating. Karel Tavernier of Ucamco, which owns Gerber, joined Mentor Graphics’ Dave Wiens, who represented ODB++, and Hemant Shah of Cadence Design Systems, who is active in developing the IPC-2581 standard.
Note: No one was injured during filming of this panel. Read the full column here.Editor's Note: This column originally appeared in the April 2014 issue of The PCB Design Magazine.
More Columns from The Shaughnessy Report
The Shaughnessy Report: A Stack of Advanced Packaging InfoThe Shaughnessy Report: A Handy Look at Rules of Thumb
The Shaughnessy Report: Are You Partial to Partial HDI?
The Shaughnessy Report: Silicon to Systems—The Walls Are Coming Down
The Shaughnessy Report: Watch Out for Cost Adders
The Shaughnessy Report: Mechatronics—Designers Need to Know It All
The Shaughnessy Report: All Together Now—The Value of Collaboration
The Shaughnessy Report: Unlock Your High-speed Material Constraints