Global Citizenship

February 12, 2025

Global Citizenship: Cultural Nuances Around the World

Businesses operate across diverse cultural landscapes, so it’s important to understand and embrace cultural nuances. Doing so facilitates smoother operations and can strengthen relationships and success in global markets.

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January 29, 2025

Global Citizenship: Global Citizenship in Environmental Sustainability

Today’s businesses operate across borders to shape economies, communities, and the environment. With this reach comes responsibility. The concept of global citizenship has grown from a philanthropic ideal to a pressing necessity, urging businesses to think beyond profits to minimize their environmental footprint. Companies must enact change by adopting sustainable practices. Global citizenship in business can drive environmental sustainability, offering insights into balancing profit with responsibility, navigating diverse regulations, and building a culture that prioritizes the planet.

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December 30, 2024

Global Citizenship: The Future of U.S.-China Collaborations

Many of my friends say that I am an eternal optimist and that is probably true. I see things as they are and ask how they could be better. For example, I know that the relationship between the U.S. and China, at times, faces challenges. But as an optimist, I believe that regardless of the geopolitical arena, the companies in our industry can rise up and work together.

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November 20, 2024

Global Citizenship: What I’ve Learned About the American PCB Business

Navigating the complexities of the American PCB business has been an eye-opening experience. During my time in America, I have become more familiar with the American PCB business and doing business here. If I may, and with your indulgence, I would like to share my humble impressions of the American PCB industry and the American way of doing business, which I find interesting and admirable.

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October 23, 2024

Global Citizenship: Comparing and Contrasting the U.S. and China PCB Industries

I have spent a lot of time in the U.S., and one question I am frequently asked is about the differences between the Chinese and U.S. PCB industries. It’s always an interesting question, and I will try to answer it in this month’s column. Certainly, the U.S. was the leader in PCB manufacturing, including developing the processes and technology, which it taught to the Chinese in the late 1980s and ’90s. As a result, China has become a force to be reckoned with in the global PCB market. Having been educated in America and now leading a major PCB manufacturing company in China, I have a unique vantage point when it comes to comparing the two nations’ approaches to PCB production.

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September 25, 2024

Global Citizenship: Our Strength Comes From Working Together

Last time, we discussed the similarities between Chinese and American companies, and I am excited to say that we found many. It made me think about ways companies from both countries and cultures can successfully work together when we put aside our differences and combine our resources. So, I did some research and found these examples.

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August 14, 2024

Global Citizenship: The Nexus of Chinese and American Business Relations

Many people I talk to feel there are very few similarities between how Americans and Chinese do business. However, I believe that’s not true. That’s why I researched the similarities between our cultures for this second column on global citizenship. Remember, it was American companies that taught China how to manufacture circuit boards. Our factories have your fingerprints all over them. So, it should come as no surprise that Chinese and American business practices—while shaped by distinct cultural, historical, and socio-economic factors—nevertheless share several similarities. We still mostly use Western-made equipment and follow IPC standards developed in North America and Europe.

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July 17, 2024

Global Citizenship: Bringing Two Cultures Together in PCB Manufacturing

Welcome to my new column. My name is Tom Yang, and I am the CEO of CEE PCB, a family-owned global printed circuit board business. I was actually educated in California, earning my bachelor’s and master’s degrees in finance at Cal State. After graduating, I worked in investment banking for a while, then came to work at CEE, where I have been ever since.

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